Clinton Equals Web 1.0 – Obama is Web 2.0

I empathize. I worked at a Web 1.0 company, remember? We were once the hot company and the hot industry; the people of change; the attackers; the leading lights in democratizing media and attacking old media brands. We were fresh. We were a new force and we represented change, promise, hope, growth and momentum. Then we became the establishment. We got to be 20 plus years old; a public company; and part of the world’s biggest media company. We were scrutinized. We were leaders and big and important but no longer risk-takers. We liked the status quo.

 And then new Web 2.0 companies positioned against us and they took the attacker position. We were made to look slow and representative of the past. They represented hope, change, promise, growth and break out momentum. I know I was shocked to find that I was no longer thought of as a change agent but as part of the establishment. I knew then that I needed immediate reinvention. :-)  This is a cycle of life, an ongoing process. Youth must be served. People crave change. All trees don