Here is my Owner’s Corner related to the Washington Capitals as we have hit the halfway mark of our season.
Last night’s game felt like a playoff game. We had a great crowd, another sellout, and we beat our budget again. Thank you so very much. It was a sea of red out there and you were all loud and proud.
I thought the game was physical, high-paced and tense. Even though it was a win in a shootout, I thought we rose to the occasion and played a great style of hockey for our fans. We get the two points. We inch closer to the #1 spot in the East as Boston lost.
We have high aspirations. We are getting healthier and we all couldn’t be any prouder of our team and our fan base at the halfway mark.
Herewith is my Owner’s Corner…
FOR IMMEDIATE RELEASE –
Let me acknowledge that we still have significant strides to make if we hope to meet our ultimate goals of long-term success and our first Stanley Cup. But as we have said all along, it is a journey, and this part of the journey is enjoyable. So while we strive to continually improve, let us also take the time to appreciate the process.
With last night’s victory we have 57 points (best in team history through 41 games), tops in our division and second in the Eastern Conference. And the community has responded, embracing our team and its players. I always thought that if we could put an exciting, successful product on the ice, the D.C. area would respond.
My metrics – your emails primary among them – demonstrate that hockey in D.C. is as strong as it ever has been, and it is continuing to grow at a rapid pace. Our fans, most importantly our plan holders, are extremely satisfied with what we have delivered. We certainly have “rocked the red” as attendance is up more than 30% when compared with last year. We already have recorded 10 sellouts – two more than all of last season – and many more are on the horizon. Capitals fans around the world are consuming our product through a variety of traditional as well as nontraditional means.
Our Comcast SportsNet television ratings have steadily increased and are 130% better than a year ago, and yesterday we announced a new television venture, Capitals Red Line Monday, presented by Geico. The show will debut Feb. 9 on CSN and highlight the personalities of our players as well as give fans a behind-the-scenes look at our team. Here’s a quick video promo for Capitals Red Line Monday.
Traffic to WashingtonCaps.com continues to grow as monthly visits (139%), monthly unique visitors (87%) and page views (196%) have increased dramatically when compared with last year. On average, visitors are spending more time on our website than any other site in the NHL. Fans continue to show their support and loyalty by wearing our merchandise, as sales are up nearly 42%. Last year’s plan-holder renewal rate was higher than 92%, and I would have to think we are a far more attractive sports and entertainment option today.
Those are tangible and measurable metrics, but there definitely is an intangible feeling that strikes me when I walk into Kettler Capitals Iceplex and the
All of this brings me to one conclusion: D.C. is a Caps hockey town.
Much has been written about our success this past year, and there were a number of significant accomplishments on the Capitals’ 2008 calendar – the third-most points in the NHL in the timeframe, improbable last-season surge to a division championship and subsequent playoff appearance, tremendous home record (31-6-3), fantastic fan support, an MVP season from Alex Ovechkin, coach-of-the-year honors for Bruce Boudreau, rookie of the year consideration for Nicklas Backstrom, the emergence of Mike Green and successful affiliations with Hershey (AHL) and South Carolina (ECHL). All of those help to illustrate that we have made significant improvements to our franchise.
To me one of the greatest testaments to a player or an organization is how it deals with adversity. Our players face many of the everyday challenges that our fans face – time to spend with family, illness, injury, death of a loved one – and they continue to persevere. Our team has been beset by injuries this year, yet we have continued to be successful because we have built such a strong foundation. It is rewarding to see how well the players who have been recalled from Hershey perform at the NHL level.
It also is extremely gratifying to have put a difficult and sometimes gut-wrenching plan in place and begin to see the fruits of those tough decisions. I’m very proud of our current team. We have great chemistry, play with passion, bring enthusiasm to the rink each day and have a group of outstanding, compassionate young men. It’s great to win, but it feels even better to win with people whom you admire and respect.
So while I thank our plan holders, sponsors, business partners and fans in general, I also want to acknowledge my appreciation for our players as well as the front office staff. We have done well, and we welcome the challenges ahead of us.
I view this team as a public trust, and as the custodian of that trust I pledge my best efforts to make you proud to be a Washington Capitals fan. As you know, I respect, encourage and rely on your feedback at washingtoncaps@aol.com but ask that you be courteous and respectful.
I look forward to hearing from you and seeing you at
- Ted
I’m pretty sure you’ve seen Boz’s article today in the Post (http://www.washingtonpost.com/wp-dyn/content/article/2009/01/07/AR2009010703498.html), but it all continues to make me proud to be a Caps fan.
Hope you have a happy birthday, Ted. You deserve it.
Wow … All I can say is happy new year Ted! The Caps have had amazing performance this year and I can only expect that to continue. Congratulations on such an amazing success.
Ted,
All kudos to you and to the entire organization for the success of the past year. I have bought many tickets on-line, but am not a season ticket holder (yet). I have been a season ticket holder of the Nationals for 3 of the last 4 years. I want to tell you that I have gotten more communications/offers/information from the Caps in the last year and a half by miles than I have gotten from the Nats over the past 4 years. If YOU owned the Nationals then Mark Texiera would have been playing here. I think our community is just beginning to understand what a treasure we have in the Caps with Ovie, Backstrom, Green, Semin et al. Other than still missing Olie, and wishing that had gone better at the end, there has not been a note out of tune with this organization. Many, many thanks for the excellent entertainment and more that you provide. Lets Go Caps!
Keep working the plan Ted! Enjoy the ride!
ted–did you ever think of coaching?—-very motivating words—i am pumped up and ready to take the next flight from los angeles to dc just to catch a game—ok i will wait for the playoffs to do that
save some inspiring words for the playoffs..see you in dc for the cup run!