The Washington Capitals have built a large and thriving set of communities of interest. We are doing our best to listen to all of you and communicate well via any and all means at our disposal. Here is a quick executive update for you all.

• We now have about 15,000 season ticket holders. We are now building a waiting list of people who want to buy full season tickets. We consider season ticket holders our life blood and will always over index on listening to our paying customers. This just makes good business sense. We could sell out every ticket in the building now to season ticket holders.
• We have an active group sales community of more than 500 accounts. Large groups coming to games are an important audience for us to service and to embrace. I often give talks to these groups at games. These groups help us introduce new people to the game and these companies can become sponsor customers for us too. This area is vital to us.
• We want to keep selling single tickets to all games so we can introduce new people to the game of hockey and we want to have a couple of thousand seats to sell in this way although we are becoming challenged in this regard. I believe in selling single tickets and I want to keep marketing to college students as well. As a student at Georgetown, I was introduced to the Washington Capitals in this manner.
• Sponsors: We have less than 100 sponsors and another 100 sponsor prospects. They are critical to our ongoing success and business model. We hope that our fan base will support our sponsors and buy their products and services.
• Radio listeners: We have strong ratings on the radio. We can reach up to 15,000 people during some away games that are crucial to our success. Day games get better ratings than night games. We have decided to stay at 1500 during this next season with our fantastic radio partner.
• TV ratings: We have very strong and growing ratings. We can reach up to 100,000 people or more in our community via Comcast SportsNet and even more in total in conjunction via DirecTV Season Ticket Pass. Comcast SportsNet is a very supportive partner to us. Thank you so much.
• Website: Our website generates millions of page views and hundreds and hundreds of thousands of visitors in busy months. We have a very large community visiting our website from outside of the US.
• Facebook: We have an active and growing group of fans that follow us and subscribe on Facebook. Of my 5,000 friends on Facebook, almost a third is related to the Washington Capitals.
• Twitter: A large and active group has developed on Twitter as well. Tweet away!
• Blogosphere: We have one of the most active and developed group of bloggers following the Capitals. I believe we have about 100 bloggers that actively cover our team. This will grow fast over time too.
• Media: There are now less than 100 active traditional media that cover us on an ongoing basis. During the playoffs, we can reach 250 or so traditional media that will come to a game or cover us remotely.
• My blog: I can reach up to 25,000 people on my blog. There are about 200 people that actively leave me comments on my blog.
• Newsletter Database: We can reach more than 100,000 people via our newsletter and email mailings.
• Message Boards: We have about 6,600 people registered on our message boards. Of those people, we have about 350 season ticket holders or partial plan holders. This is a very active and passionate group of folks.
• YouTube: We have an active community of interest growing on YouTube, people that publish videos related to the Caps and channels that are developing as well.
• We have formal Fan Clubs. We have formal Road Crews. We have a group of charities that we have contributed more than $5 million to and we have very passionate groups of fans. Many fans have been with us for a very long time. They deserve our loyalty and gratitude. We have many news fans that have joined us since the lock out and we must roll out the welcome wagon for those folks. The tent is a big one now. Mix and mingle and have fun.

  I want to thank you all for being an active participant in the Washington Capitals community of interest. We have a large, diverse, growing and global audience. Thank goodness.

  We have a responsibility to manage the process of communications to all in an efficient and ongoing manner. We strive to listen to all and to serve all. We have embraced the challenge and hope to do even more out reach during this next season. Go Caps!