The power of sports with consumers is unquestionable. Click here to read a good article about this subject.
Ted's Take
The power of sports with consumers is unquestionable. Click here to read a good article about this subject.
Former Chief Justice Earl Warren had a great observation:
“I always turn to the sports pages first, which records people’s accomplishments. The front page has nothing but man’s failures.”
Ted, speaking of sports and consumers, you could mark a fresh start for D.C. fans by renaming the Wizards once you gain ownership of the troubled franchise and start the process of turning it around the way you have done with the Capitals. I’ll leave it to your marketing experts to come up with a new name (though I think we can now rule out going back to “Bullets,” but there will never be a better time for new beginnings.