Wall Street Journal on Athletes and Double Bottom Line

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Here is a nice little story about a mash up - Georgetown students; Verizon Center; NBA players; me and my family – all to help children in Darfur.

The double bottom line standard is important for all of us and for great athletes as well. Click here to read this one.

2 thoughts on “Wall Street Journal on Athletes and Double Bottom Line”

  1. Pingback: Catching-up with Evolution: Shaping the Next Generation of Digital Marketing | Forum on China Goods Bay

  2. It’s easy to forget the power we have to do good things in this world. Thanks for the reminder Ted.