Print’s Role

It is good that HBO and Bob Costas are exploring the state of sports media. It is good that print’s role will be discussed as well. I just received my Sports Illustrated in the mail. I got it on Thursday night. In it, it has a pull out on SI’s expert picks on who will get taken in the NFL draft. Their #1 pick prediction for the Miami Dolphins was wrong. Long of Michigan was taken and signed already. Hence, I stopped looking at that piece. Then I went to a 5,000 word article on the Giants vs. the Colts in 1956 filled with sepia-tinged photos, an article I can swear I have read in the magazine three times before. What are the editors thinking at SI? Is this how they plan to stay relevant to a younger, always on, always connected audience?