Once the omelet is made, it is hard to put the eggs back together.

Check out this article regarding Newsday, the local newspaper on Long Island, and how it went from a free to paid subscription model on the web.

To date, this report says they have attracted 35 paying subscribers in 90 days generating $9,000 in new revenues but their web traffic is plummeting which will certainly detract from ad revenues.

The switch from free to paid will be a very tough nut to crack. It is hard to compete with “free and better.” Gulp. Just gulp.