We have started a new Washington Capitals Spirit Squad. Sponsors have asked us to do this for many years.
We need the revenues to pay for the huge increase in player payroll. We will develop this team in the best manner possible and we will not offend anyone. This effort is one that is fairly consistent across the league and across sports.
But when you grow a payroll like we have, a team must develop all available sources of income. It is the nature of the business. I am hopeful that people will give it a chance but we are moving forward with this effort. I am a family man with a wife and a daughter. I promise we will not offend anyone with the Capital Spirit team.